FUNDAMENTALS OF DIGITAL MARKETING: MODULE 3 Quiz Answers

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Build your trang web presence Quiz Answers

Question 1 of 1: Addie runs a local bakery. After getting the business up and running over the last six months, she’s now ready to tát create a digital presence. What tự you think Addie should phối up first: a social truyền thông media profile or a mobile app?

  1. Social truyền thông media profile.
  2. Mobile phầm mềm.

Addie is investigating how to tát create business websites for her local bakery business. She’s trying to tát get her head around how websites work. How good is your tech knowledge? Can you kiểm tra the facts for Addie?

Question 1 of 4: An IP address is made up of a string of numbers that can be located by any device connected to tát the mạng internet. 
True
False

Question 2 of 4: A browser figures out where online nội dung is hosted and displays it to tát the user. 
True
False

Question 3 of 4: Every trang web is hosted on a server. 
True
False

Question 4 of 4: When users navigate to tát a trang web it is known as ‘hosting’. 
True
False

Question 1 of 1: Addie is drafting a mô tả tìm kiếm for the About Us page of her bakery trang web. Which tự you think works best?

  1. Love cake? So tự we. Here at Knead to tát Know Bakery we have a passion and reputation for creating the most delicious cookies, cakes and bread.
  2. Our business is driven by our vision and objective – to tát commit to tát sustainable, local produce that engages with and builds community spirit.
  3. We are the best bakers in town. Just lượt thích that!

Question 1 of 1: Addie wants to tát make her trang web easy to tát navigate. Which of the following features should Addie include on every page of her website?
Side menu
About Us information
Bakery logo leading to tát homepage
Search field

Question 1 of 1: To make the homepage of her local bakery trang web interesting, Addie wants to tát add some truyền thông media elements to tát it. Different elements will cause the page to tát take longer to tát load, sánh she needs to tát get the right mix for the site. Can you put the following elements in order from the ones with the longest load time to tát the shortest? Click and hold to tát drag the items into the right order, then select Submit. Below is the correct order

2 minute HD advertising đoạn phim for the bakery
Large high res, full screen background image
20 second explainer animation
Low res compressed thumbnail image
Twitter button that links out to tát twitter page
Text descriptions

Build your trang web presence Quiz Answers

Question 1: Which of the following statements is true when it comes to tát developing a trang web presence for a business?

A: Customers can learn about a business by downloading a mobile phầm mềm, but they can’t place an order using an app

B: Building a new trang web requires a large budget

C: Mobile apps enable your customers to tát purchase your products without being on your website

D: All businesses must have a trang web to tát sell products

Question 2: What is a trang web server?

A The customer service representative you can Call when you have questions about your website

B: The answer you get when you tìm kiếm a term on the web

C: A computer connected to tát the Internet with software that allows it to tát host all the components of your website

D: The device that determines the tốc độ of your mobile connection

Question 3: Fill in the blank: A __________ is a shortcut to tát other pages on your site or elsewhere on the trang web.

A: Hyperlink

B: Return link

C: Menu bar

D: Breadcrumb

Question 4: Which of the following is something you’ll probably want to tát exclude from your website?

A: Prices

B: A lot of deep scientific information and detailed statistics

C: Special offers

D: Certifications to tát show you’re qualified to tát provide a service

Question 5: Which of the following is an example of a ‘call to tát action’ on a website?

A: A list of phone numbers customers can use to tát get in tương tác with you

B: A ‘Get directions to tát our store’ button which when clicked, redirects to tát a map displaying directions to tát the store based on the customer’s current address

C: An icon button that takes the customer to tát your social truyền thông media accounts

D: A đường dây nóng phone number that helps users complete their purchases

Question 6: What should you consider when developing your trang web content?

A: What your customers are looking for

B: Your latest promotions and discounts

C: Your brand values

D: Whether the nội dung will go viral or not